Technology Should Accelerate Your Business—Not Distract From It
Solvelify helps startups and SMBs cut through the noise and build only what moves the needle.
What We Believe
Running a startup or small business is hard enough without having to figure out which of the thousand new tools and platforms you actually need.
Too often, technology becomes just another distraction—small businesses end up chasing the latest trends instead of focusing on what actually matters: serving their customers and growing their business.
Solvelify exists to change that. We believe technology should work for you, not the other way around. It should be invisible when it's working right—quietly making things easier, faster, and more reliable.
How We Work
These principles guide every project we take on.
Root-Cause Focus
We don't patch symptoms or add complexity. We find the real problem and fix it right, so technology stays out of your way.
Jargon-Free Communication
No buzzwords or technical theater. We explain things in plain English so you can make informed decisions without needing a CS degree.
Built to Last
We don't build things you'll need to rebuild in a year. We focus on solutions that stay stable and grow with your business.
Why Solvelify?
Technology as Accelerator
We only recommend what will actually help your business grow. No unnecessary features, no shiny objects—just tools that work.
Transparent Pricing
No hidden fees, no surprises. You'll know exactly what you're paying for before we start.
Direct Founder Access
You work directly with Solvelify's founder—a 20-year engineering veteran. No handoffs to junior staff, no support queues.
Enterprise Experience, SMB Focus
Two decades of building enterprise-grade software, now focused entirely on startups and small businesses. Premium quality without the overhead.
Meet the Founder
Gerald Guledew founded Solvelify in 2025 in New Zealand, after nearly 20 years in software engineering—building everything from mobile apps to enterprise platforms serving millions of users.
After years of seeing technology either accelerate businesses or become just another burden, he started Solvelify with a simple mission: bring enterprise-grade engineering to the businesses that need it most, without the enterprise complexity or agency markup.
When you work with Solvelify, you work directly with Gerald. Your project gets his full attention.

Gerald
Founder & Lead Engineer
Ready to Make Technology Work for You?
If you're tired of feeling overwhelmed by tech decisions, let's talk. No jargon, no pressure—just a conversation about what would actually help your business.